[1] Essity UK Ltd, Southfields Road, Dunstable, Bedfordshire LU6 3EJ, United Kingdom; Essity affiliates may support Essity Legal Entities, as listed here.

[2] We will use the personal data you provide through this website form and related inferences, such as contact details, purchase history, product interests and experience and potentially sensitive health data, such as eating, exercise and lifestyle habits, pregnancy, incontinence, menstruation-related data and fertility. 

[3] Personalizing websites and marketing to your interests involves creating, enriching and analyzing your Essity cross-brand profile with your data to understand your interests and derive insights from aggregated data. 

[4] Essity affiliates are identified here

[5] Marketing partners include Meta (incl. Facebook, Instagram), Google (incl. YouTube), TikTok, and others, as detailed here. ​

[6] Personalized marketing relates to websites and marketing of Essity affiliates and marketing partners personalized to your interests; for Essity affiliates, this includes sharing, enriching and analyzing your Essity cross-brand profile with your data to understand your interests and derive insights from aggregated data, while for marketing partners, it entails tailoring ads on their platforms to your Essity-related interests. 

[7] Email personalization relies on your consent to use your personal data, including potentially sensitive health data to personalize marketing to your interests. 

[8] The personalized emails will be sent out by Essity UK Ltd. 

[9] Essity brands are listed here.  

[10] Interactions with such personalized emails involve tracking your engagement with embedded scripts (such as, opening of the email or clicking on hyperlinks in email) to refine personalization of websites and marketing, potentially including sensitive health data.  

[11] Personalized marketing relates to websites and marketing of Essity UK Ltd. and Essity affiliates personalized to your interests; this includes sharing, enriching, and analyzing your Essity cross-brand profile with your data to understand your interests and derive insights from aggregated data.